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a blog about branding

all my thoughts on marketing, branding and digital marketing

3 min read

Innovation is not a doing word, it's a being word.

It's time to take the word innovation out of your mission statement, brand purpose and values and into a place of action. “Innovation” is...

5 min read

Personality goes a long way. But in branding, it can make all the difference. To develop character for a brand, here are twelve...

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